By Olivia Miwil - April 9, 2021 @ 1:09pm
Luyang assemblyman Ginger Phoong (left) with producer Chris Chin (second from left) and director Chua Soon Min (right) during the mini ceremony to kickstart the filming of a 13-episode food documentary in Sabah. - Photo courtesy of Ginger Phoong.
PENAMPANG: A Sabah-based event company has found its niche in producing creative content during the Covid-19 pandemic.
The setup which comprised of youths had recently closed a deal with a national television station to air a 13-episode food documentary series titled "Borneo Culinary Adventures Sabah".
Producer Chris Chin, 26, said due to the pandemic, he knew the situation would not return to normal soon, as they were used to organising creative events such as night runs and street food markets, among others.
"Many have asked why we turned to production but we have been making content about people, food and entertainment via Facebook over the past few years.
"A movie director Katak (Chua Soon Min) asked us to pitch our work to several agencies and television stations.
"And one of them agreed to air our documentary early this year," he said yesterday during the mini ceremony to kickstart filming of the documentary series which involved a 24-member production crew from Sabah.
Chin said the series would document the culinary history, background and stories of the people.
Chin added that they had also obtained approvals from the authorities to cross zones as they start filming today.
The programme will go up close and personal on each menu including Penampang's Hinava, sinalau bakas, Kunak's payau, Papar's Kava meat food, Tenom's spring rolls, Keningau's tapai, Nabalu's linopot, Sandakan's spring noodles and fishery king and Lahad Datu's giant grouper, among others.
Earlier, Luyang assemblyman Ginger Phoong said youths in Sabah had unlimited potential and the creative industry could contribute revenue to the state.
"Instead of relying only on natural resources and tourism for the state income, the creative industry could also help the economy.
"Therefore, the government and the private sector must intervene and invest in these talented youths."
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